“Nike vs. StockX: The NFT Trademark Battle”

In February 2022, Nike filed a lawsuit against StockX, alleging that the online marketplace sold unauthorized NFTs featuring Nike’s trademarks without permission. The case centers around StockX’s “Vault NFTs,” which are linked to physical sneakers but were minted and sold without Nike’s approval. Nike claims this infringes on its intellectual property rights and could mislead consumers. The outcome of this lawsuit may set a significant precedent for how trademarks are enforced in the digital realm, particularly concerning NFTs and virtual goods.