**Luxury Brand Scandal: China vs USA**
Since April 2025, a scandal has shaken the luxury world, exacerbated by Sino-American tensions. On TikTok, viral videos, viewed billions of times, accuse brands like Hermès, Chanel, or Prada of producing low-cost items in China that are sold for a fortune in the United States and Europe. Chinese manufacturers reveal, for example, that a Hermès Birkin bag, sold for 38,000 dollars, would cost 1,400 dollars to make. These accusations, amplified by rising American tariffs, fuel distrust towards luxury giants caught in a trade and media war.
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