$BNB The co-founder of Binance, Yi He, reveals the key criteria for token inclusion

Yi He, co-founder of Binance, has outlined three crucial factors for listing tokens on the exchange, following the rise of $TST to $489M.

1. Return on Investment (ROI)

Binance compares the profitability of listed tokens with other centralized exchanges (CEXs).

Projects with solid financial performance and growth potential are favored.

2. Innovation

Tokens must provide new and valuable use cases to the blockchain ecosystem.

Binance aims to attract long-term blockchain users by supporting innovative projects.

3. Market Hype and Trading Volume

Binance considers the popularity of a token and trading activity.

A higher volume helps maintain Binance's market dominance.

This approach ensures that Binance lists tokens that are profitable, innovative, and in demand. However, it also raises concerns about prioritizing hype-driven projects over long-term stability.