**DeepSeek: The Earthquake that Shook Big Tech**

On Monday (27/01), the technology market experienced a "Bloody Monday". Shares of giants such as Nvidia, Meta and Microsoft plummeted after the launch of the AI ​​model **DeepSeek R1**, from the Chinese startup DeepSeek.

**Why the impact?**

- DeepSeek promises cutting-edge AI services for **just 5% of the cost** of current leaders, such as OpenAI.

- Using H800 chips (less advanced and cheaper than Nvidia's H100), the startup created a highly efficient model for just **US$ 6 million**.

- DeepSeek R1 already surpasses ChatGPT in benchmarks and leads global downloads.

**Market Impact:**

📉 **Stock Drop:** Nvidia lost $$ 460 billion in market value; Meta and Microsoft also fell.

📉 **Crypto Impact:** Bitcoin fell 5.56% as investors sought safe haven assets.

**AI Sputnik Moment:**

Experts compare the launch to the launch of Sputnik, a milestone in the technology race between China and the US. DeepSeek proves that innovation and efficiency can overcome billion-dollar investments.

**What does this mean?**

- **Threat to Big Techs:** Massive investments do not guarantee leadership.

- **Market Opportunity:** Cost reductions can accelerate global adoption of AI.

The DeepSeek case is a warning: the future of technology will be shaped by those who can innovate with agility and affordable costs.

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