According to BlockBeats, on July 13, former U.S. Assistant Trade Representative for Europe and the Middle East Dan Mullaney stated that Trump's letter to the EU aimed to push for a better agreement. Trump had threatened to impose a 50% tariff on the EU in May, accelerating the negotiation process.

However, Mullaney pointed out that this letter could motivate those within the EU who want to retaliate, believing that the U.S. is not serious about reaching an agreement.