According to BlockBeats, Brazilian fintech company Méliuz has announced its entry into the cryptocurrency market by purchasing Bitcoin as part of a new financial management strategy. This move aligns Méliuz with a growing number of traditional financial firms investing in digital assets.
The company's board has approved the allocation of up to 10% of its cash reserves into Bitcoin (BTC), marking a significant step in its financial strategy. Méliuz has already completed its initial Bitcoin acquisition, purchasing 45.72 BTC at a total value of approximately $4.1 million, with an average purchase price of $90,296 per Bitcoin.
