According to the announcement from Binance, Binance Earn will launch its 2026 Bloom Season Campaign with Sentient (SENT), giving eligible users the chance to share $1 million worth of SENT rewards during the Promotion Period and earn up to 29.9% APR on SENT Locked Products. Promotion A will run from 2026-07-29 00:00 (UTC) to 2026-08-17 23:59 (UTC). Users who complete campaign tasks can collect points through SENT purchases, subscriptions to eligible Earn products, and holding snapshot bonuses, with final rankings determining reward amounts. The announcement states that users with over 5,000 points will be ranked by Total Campaign Points, and rewards will be distributed in SENT tokens based on placement. The campaign also sets point deductions for selling, withdrawing, or redeeming assets, including deductions tied to SENT, ETH, and SOL-related products. Holding Snapshot Points will be based on total Earn balances held before the promotion starts, with the snapshot taken at 2026-07-28 23:59 UTC and capped at 1,000,000 points. The reward distribution for Promotion A is scheduled by 2026-08-31 23:59 (UTC).

Promotion B will run from 2026-07-29 00:00 (UTC) to 2026-12-25 23:59 (UTC) and offers SENT Locked Products with APRs of 21.9% for 30 days, 25.9% for 60 days, and 29.9% for 90 days. The subscription format is first-come, first-served, and rewards will be distributed daily to Spot Accounts after accrual begins. For the 90-day term, the subscription cutoff time is 2026-09-27 23:59 (UTC); for the 60-day term, it is 2026-10-27 23:59 (UTC); and for the 30-day term, it is 2026-11-27 23:59 (UTC). The announcement says rewards begin the day after accrual starts, which is two days after subscription. Binance also noted that eligible rewards for Promotion A require identity verification and confirmation of participation during the Promotion Period.