Low-price coins (e.g., SHIB, DOGE, PEPE, FLOKI) often gain popularity due to several **psychological, speculative, and accessibility-driven** factors:

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# 1. **Psychology of "Cheap"**

- Investors feel they’re getting more for their money (e.g., owning millions of tokens for $10).

- Perception of "low risk" because the price is low — even though the market cap might still be huge.

#2. **Accessibility & Affordability**

- New or small investors can "buy whole coins" without needing large capital.

- Easier entry point compared to high-value coins like Bitcoin or Ethereum.

#3. **Meme Culture & Community**

- Many low-price coins are meme-based with strong online communities (e.g., Reddit, Twitter/X).

- Viral trends or influencer support (like Elon Musk for DOGE) drive sudden interest.

#4. **Speculative Pump Potential**

- Belief that a small coin could "moon" (skyrocket) if it gains adoption or gets listed on major exchanges.

- High-risk, high-reward mindset fuels hype.

#5. **Market Cap Illusion**

- A coin priced at $0.0001 may seem undervalued — but its actual market cap could already be in the billions.

- Misleading perception makes some believe there’s more room for growth.

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**Downsides:**

- Many are highly volatile and lack real utility or fundamentals.

- Vulnerable to manipulation, rug pulls, or pump-and-dump schemes.

- Large supply often dilutes value despite token burns.

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**Conclusion:**

Low-price coins appeal to retail investors due to psychological factors and social trends — but they carry significant risks. Always research before investing.