What’s the story behind Meta and Bitcoin?
A proposal circulated among shareholders of Meta Platforms (formerly Facebook), urging the company to allocate a portion of its $72 billion cash reserves into
$BTC $BTC Bitcoin as a hedge against inflation. However, this idea was overwhelmingly rejected.
Shareholder Vote Outcome
Less than 0.1% of shareholders supported the proposal—over 4.98 billion votes were cast against it, with only 3.92 million in favor, and about 8.86 million abstaining .
The board emphasized that Meta already has sufficient treasury strategies focused on liquidity and risk—adding Bitcoin was deemed unnecessary .
Visual Insight
Image 1 (above): A conceptual illustration from Cointelegraph highlighting bullish cases for companies like MicroStrategy (Strategy) that successfully made bold Bitcoin bets, showing how Meta, Amazon, and Microsoft opted against similar moves .
Image 2 (above): A graphical depiction of the overwhelming rejection by Meta shareholders, reinforcing the decisive nature of the vote .
Key Takeaway
Meta has no plans to incorporate Bitcoin into its corporate treasury, reinforcing a preference for traditional asset strategies.
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Next Level: The Real Bitcoin Buyer—Metaplanet
If you were thinking Meta might be diving into
$BTC Bitcoin, it’s actually a different company—Metaplanet—leading one of the boldest corporate BTC acquisition strategies.
About Metaplanet
Once a hotel developer, Metaplanet pivoted in 2024 toward what it calls a “Bitcoin-first” strategy—mirroring MicroStrategy’s approach .
Aggressive
$BTC Acquisition Goals
Plans to acquire 210,000 BTC by the end of 2027—about 1% of Bitcoin's total supply .
Targets 100,000 BTC by the end of 2026—revised upward from 21,000 BTC .
Recent Activity
Latest purchase: 136 BTC, bringing total holdings to 20,136 BTC, worth over $2.2 billion .
Earlier buys: 1,009 BTC (~$112M) in late August raised holdings to ~20,000 BTC .
Financing the BTC Strategy
August 2025: Approved sale of 550 million shares overseas (approx. 130 billion yen / $884 million), largely earmarked for further Bitcoin purchases .
Following up: Another capital raise via overseas share issuance, raising $835 million specifically for BTC buys, plus $45 million for its bitcoin income-generating business (covered calls) .
Strategic Vision
Metaplanet's CEO, Simon Gerovich, calls it a “Bitcoin gold rush.” The aim: accumulate enough BTC to reach “escape velocity,” enabling borrowing against it to acquire profitable businesses—without ever selling Bitcoin .
Market Impact
Shares surged over 12% (peaking at 22%) after unveiling the plan to raise $5.4 billion for BTC acquisition .
The company’s market cap skyrocketed—stock up over 345% in 2025, despite generating limited revenue .
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Summary Comparison
Company BTC Plan? Details
Meta Platforms No Shareholder proposal to buy BTC rejected by over 99.9% .
Metaplanet Yes, aggressive Aiming for 210,000 BTC by 2027; rapidly acquiring BTC through share offerings .
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