Valhalla Launches 4-Week Programmatic Display Push Across Key Targeted Markets
As part of Valhalla's multi-platform global launch strategy, Floki will be activating programmatic display ads globally across high-traffic websites starting June 20.
This campaign starts in parallel with the new Reddit campaign and will target gamers and crypto enthusiasts right when they're doing DYOR on their favorite projects.
What is programmatic display? It's a smart, automated way to serve Valhalla ads across thousands of sites based on user behavior, interests, and context, rather than random placements.
Here's what makes this special: - Contextual & behavioral targeting: Ads placed next to relevant content like crypto guides, gaming reviews, and Web3 deep-dives - Intent-based audience filtering: Focused on categorized users, based on their long-term interests, habits, and lifestyles, allowing us to reach people who are likely passionate about PC games. - Cross-channel synergy: Display ads compliment our YouTube push, with unified frequency control across both channels for a consistent user experience. - Pixel-based retargeting: Ensures users see Valhalla more than once, especially if they've already interacted with our other campaigns - Laser-focused targeting: Males 18–44, gamers, crypto-native and crypto-curious
Valhalla Launches Global YouTube Campaign to Boost Game Visibility
Starting June 20, Valhalla is going to take over YouTube. Floki will be launching a bold 4-week Valhalla video campaign targeting millions across the US, LATAM, Asia, and beyond.
YouTube is where games are researched, watched, and decided on. That's why we're going all-in with skippable 15" and 30" video assets, optimized for discovery, intent, and engagement.
What makes this campaign different?
- Demand Gen format: Engineered to drive reach AND measure real interest. Perfect for the upcoming Mainnet launch of Valhalla on June 30. - Intent tracking: We know who skips, who clicks, and who watches, and we'll use that data to refine retargeting - Hyper-targeted by region: From the US to Brazil to India to Southeast Asia, millions of views are expected - Audience-first targeting: Males aged 18–44, gamers, and crypto-curious users across mobile and desktop
Valhalla to Launch Massive 4-Week Reddit Media Campaign Ahead of Mainnet Debut
Our flagship MMORPG Valhalla is entering the Reddit arena. Beginning June 20, $FLOKI will be kicking off a 4-week digital blitz focused on where crypto-native gamers spend their time: Reddit.
Why Reddit? Because it's where early adopters live. Subreddits are the frontlines of Web3 discovery, and we're tapping directly into them.
Here's what to expect: - Subreddit-level targeting: We're reaching users already immersed in blockchain gaming, crypto, and metaverse communities. - 15" and 30" in-feed video ads: Comments enabled to drive engagement, discussion, and virality. - Ads will appear on post feeds, and within comment threads, reaching users while they're actively engaging with posts. - Laser-focused targeting: Males aged 18–44, with an appetite for immersive gaming and crypto utility.
Estimated reach: - USA: 1.5M+ impressions - India & LATAM: Over 1M combined impressions
🗓 Campaign Duration: June 20 – July 17 📍 Placement: Reddit feed + comment threads across key subreddits ✅ Retargeting: enabled via pixel tracking to re-engage high-intent users
Valhalla is coming, and Reddit will hear it loud and clear!
Valhalla to Launch 5-Week Ad Campaign Targeting Millions of Mobile Gamers Across 7 Key Markets
Starting June 16, Valhalla will run a powerful five-week marketing campaign to introduce our Play-to-Earn metaverse game to millions of mobile-first gamers through in-game reward ads.
This campaign will deliver over 2.25 million impressions via 15–30 second immersive gameplay videos inside top mobile titles like Candy Crush, Subway Surfers, CoD: Mobile,... and more.
The campaign will be targeting mobile gamers aged 18–40 across the Philippines, Vietnam, Nigeria, Indonesia, India, Thailand, and Argentina.
It's a bold, high-impact push designed to engage users in regions where mobile gaming is king and crypto adoption is thriving.
$FLOKI is bringing Valhalla straight to the world's most active gaming communities.
In the past week alone, it processed over 129 million transactions (its highest in 18 months). Daily DEX users hit a record 454,000, while real-time TPS spiked to 106. DEX volume soared to an all-time high of $21+ billion.
This kind of activity signals something deeper: builders are building, users are returning, and capital is flowing.
Floki is the dominant memecoin on @BNBChain, and arguably one of the most overlooked tokens in the market. While others chase hype, Floki has spent the last two years building real infrastructure: a staking program, a DeFi locker protocol, a trading bot with buy-and-burn mechanics, and a community of Vikings that has been growing consistently since 2021.
On top of that, The $FLOKI ETP is set to go live on Europe's third-largest stock exchange. Valhalla, our flagship metaverse game, is preparing for mainnet launch later this month.
The Floki brand has global recognition, and the token is listed on Binance, Coinbase, Revolut, Robinhood EU, Kraken, and dozens more.
The fundamentals are in place. The catalysts are lined up.
During our most recent monthly community AMA, a community member asked about the future of the Floki ETP.
Our Core Advisor, B (@100bviking), provided the following response:
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I think the future of the Floki ETP is very promising, for a number of reasons:
1. Floki is consistently among the most traded cryptocurrencies in the world for the greater part of this cycle, showing strong overall demand. 2. Floki is very unique when it comes to other ETPs, due to its strong utility focus and stream of products with good adoption. 3. The Floki ETP will make Floki the only other memecoin besides Dogecoin to have an ETP on a regulated stock exchange or in Europe when it goes live, making it one of a very limited set of options.
Based on all the above, I think there should be reasonable traction for the Floki ETP for the foreseeable future.
As to the state of the progress, while I cannot disclose specifics due to NDAs and other contractual obligations with our partners facilitating the ETP, all I can say is that things are going very smoothly and I believe timing will align perfectly for whenever the ETP goes live!
Valhalla Backs Baroda Premier League 2025 as Official Partner, Set to Reach 10M+ Viewers
Valhalla partners with the Baroda Premier League 2025 as Official Partner for the inaugural edition, which is all set to be a marquee domestic cricket league of Baroda.
Organized by the Baroda Cricket Association, the tournament is all set to be an annual prominent event of Baroda. Serving as a launchpad to future cricketing stars of India and exciting talent across Baroda, the tournament will take place from 15th – 29th June, 2025 at the BCA Stadium, Vadodara.
Valhalla’s presence will be prominently displayed throughout the 24 matches of the league, with brand exposure on the Perimeter Boards, LED Sight Screen, Near End Logo Mats, Boundary Rope, Toss Mats, Backdrops and the Giant Screen.
All 24 matches of the Baroda Premier League will be broadcast live on the Star Sports Khel (TV) and Fancode. (OTT)
Mark your calendars as top talent across Baroda get ready to clash in a league that promises exhilarating matches and unforgettable moments.