Influential advisor Ric Edelman is now calling for major crypto portfolio allocations

  • Ric Edelman recommends up to 40% crypto in aggressive portfolios, calling it a core asset for all investors.

  • He says owning no crypto is now speculative and the 60/40 stock-bond model is outdated.

  • TradFi voices like Eric Balchunas view Edelman’s message as the strongest since Larry Fink’s crypto pivot

Ric Edelman, founder of Edelman Financial Engines, has issued one of the strongest endorsements of crypto from the traditional finance world since BlackRock’s Larry Fink. 

In a new message to investors, Edelman called for significant crypto exposure across all portfolios, arguing that failing to own digital assets is now the real speculative bet.

Edelman’s New Allocation Advice

He said conservative investors should now have 10% of their portfolio in crypto, while moderate investors should allocate 25%. For aggressive clients, the recommendation jumps to 40%.

Edelman’s firm manages $300 billion for 1.3 million clients. His views often influence other registered investment advisors (RIAs) across the country. His statement marks a major shift in how the financial advisory industry may approach crypto allocations moving forward.

Crypto Is Now a Core …

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