Cryptocurrency hardware wallet provider Ledger has officially partnered with the San Antonio Spurs, a prominent team in the US National Basketball Association (NBA). This sponsorship marks a significant step for Ledger in expanding its brand awareness and reaching a wider audience within the sports and entertainment sectors. The deal, reported by Bloomberg, will likely involve Ledger branding and promotional activities during Spurs games and across their digital platforms. This partnership signifies the growing intersection between the world of cryptocurrency and mainstream sports, highlighting the increasing acceptance and integration of digital assets into popular culture. Ledger aims to educate fans on secure crypto storage through this collaboration. ```