Trump Media will repurchase shares worth $400 million without using its $2.3 billion Bitcoin reserve fund.
The company filed for two Truth Social crypto ETFs to expand its presence in the digital asset market.
Trump Media stock has dropped 48% this year while it pushes deeper into Bitcoin and other crypto ventures.
Trump Media and Technology Group has announced a share repurchase program worth up to $400 million. The company’s board authorized the buyback without touching its $2.3 billion Bitcoin reserve.
https://twitter.com/cryptotalemedia/status/1937369902740078894
The decision reflects confidence in the stock’s value and the firm’s ongoing digital asset strategy. The repurchase will take place on the open market at the company’s discretion.
Stock Down Amid Crypto Push
Shares of Trump Media, trading under the DJT ticker, slipped 0.1% on June 23 to $17.81. The stock has dropped nearly 48% since early January. This decline follows the company’s deeper push into cryptocurrency, which includes aggressive treasury planning and crypto-focused products.
Bitcoin Reserve Remains Untouched
Trump Media had earlier raised $2.3 billion specifically to build a Bitcoin reserve. That fund will remain intact despite the new buyback move. The Bitcoin strategy supports the firm’s shift toward integrating digital assets into its financial infrastructure. The balance sheet now stands at nearly $3 billion, giving the company room for strategic expansion.
The company has submitted filings for two Truth Social-branded crypto ETFs. One focuses solely on Bitcoin, while the other includes both Bitcoin and Ethereum. These filings mark a growing interest in digital financial products.
The firm had previously considered a crypto wallet and token, although those plans remain uncertain. Trump Media has denied any near-term token launches but has not ruled out future developments.
Trump’s Crypto Ventures Under Scrutiny
President Trump’s crypto-related activities have drawn increased attention. In May, Trump Media's blockchain venture, World Liberty Financial, reported earnings of over $57 million. Days later, reports surfaced that the Trump family had reduced its stake in the firm. Lawmakers have raised concerns about fundraising, regulatory issues, and potential conflicts of interest.
Despite declining share prices, Trump Media continues to align itself with the crypto market. The firm’s balance sheet strength supports both shareholder returns and digital asset investments. The repurchase program highlights the company’s intent to stabilize its stock while pushing ahead with its crypto roadmap.
The price of Bitcoin is trading around $105,529, up nearly 3.52% in 24 hours. Trump Media’s position in digital assets appears unchanged, even as market volatility persists. The firm remains committed to its Bitcoin reserve strategy while navigating regulatory challenges and political scrutiny.
