Floki Enters Vietnam 🇻🇳

#Flokibreaks new ground again, reinforcing our commitment to strategic media action and strong strategy with an aggressive marketing campaign. This time, we enter Vietnam, a country of 100 million people, ranking 15th in the world in terms of population. With a high cryptocurrency adoption rate of 21.2%, Vietnam has the second highest cryptocurrency ownership rate in the world, making it a prime location for our latest campaign.

Vietnam has been a leader in cryptocurrency usage, with users making $1.18 billion in trading profits in 2023, ranking third in the world. The country has 21 million cryptocurrency holders and a young and tech-savvy population. In addition, with a large portion of the population unable to access traditional banking services, cryptocurrencies provide a vital financial solution.

Our campaign will kick off on June 17th in Ho Chi Minh City, Vietnam’s financial hub, and will run for five weeks. Ho Chi Minh City has a population of less than 10 million, but contributes about a quarter of Vietnam’s GDP, with a per capita GDP more than 2.5 times the national average. This makes it a highly valuable and receptive audience for our campaign.

We are rolling out a combination of high-impact large-scale digital displays and a large number of vibrant LED displays in high-traffic retail environments, covering nearly 200 locations across the city. These prime locations attract up to 300,000 footfalls per day, ensuring maximum visibility and engagement.

This campaign adds a new dimension to our aggressive expansion in Southeast Asia, further solidifying our mission to become the world’s most recognized and widely used cryptocurrency.

Get ready, Vietnam – $FLOKI is here!