"If something is happening in the world, then something is happening"
With the booming development of cryptocurrency and blockchain technology, more and more people are beginning to pay attention to this new field. Among them, The Open Network (TON), as a decentralized network, is gradually becoming a leader in this field.
TON’s goal is to enable 500 million people around the world to own digital currency and bring more freedom, privacy and economic benefits to users in the Web3 world. Compared with technology giants such as Google and Tencent, TON has shown obvious advantages in decentralization, user participation and privacy protection.
Next, we will delve deeper into the advantages and potential of TON, as well as its value from a business perspective.
TON (The Open Network) is a platform based on blockchain technology. It was originally developed by Telegram founder Pavel Durov and his team. TON's goal is to provide a decentralized network environment that supports various decentralized applications (DApps), smart contracts, cryptocurrency transactions, and other blockchain functions.
“Although the TON project has experienced some twists and turns, it is still moving forward strongly in the blockchain and Web3 fields”
TON has designed a multi-level blockchain architecture to provide high-speed transactions. Through this architecture, TON is able to process a large number of transactions in a short period of time, thereby improving the efficiency of the entire network and supporting smart contracts, which allows developers to build various decentralized applications (DApps) on the platform.
Smart contracts allow various rules and operations to be automatically executed on the blockchain, providing users with more flexibility and functionality. It adopts a multi-chain structure, which means it supports not only one main chain, but also multiple branch chains.
This design improves the scalability and flexibility of the network, enabling TON to handle more transactions and application scenarios. It focuses on data privacy and security, providing users with a decentralized, encrypted way of communication.
This allows users to conduct secure transactions and exchanges on the TON platform without worrying about data leakage and privacy issues. TON provides a stable platform for decentralized financial applications, and developers can create various DeFi projects on TON.
Such as decentralized exchanges, lending platforms, and asset management tools. TON was originally developed as an extension project of Telegram, so it also has potential in the fields of social media and communications. Users can chat and communicate securely on TON, as well as participate in decentralized social media platforms.
Supports blockchain games and entertainment applications, which allows developers to create decentralized gaming and entertainment experiences. Players can play games, trade virtual assets, and participate in various gaming activities on TON.
TON is constantly expanding its ecosystem, attracting more developers and projects to join, and striving to achieve interoperability with other blockchains to expand its application scope, which will enable TON users to trade and interact between different blockchains.
TON launched new features or improved existing infrastructure in 2023, such as TON Pay, TON Storage, etc. These developments attracted more investors and users, driving up the price of TON.
"The business model that people support is altruism"
The Foundation announced a major distribution plan, a news that marks substantial development in the TON ecosystem and has sparked investor interest in Toncoin.
The Foundation disclosed its plans through its official blog page to distribute 30 million Toncoins, worth approximately $115 million, through the Open Alliance Program.
This distribution plan is scheduled to begin on April 1st and will actively increase participation and user engagement in the TON ecosystem by publicizing the plans for Season 1 of the League, while incentivizing TON chain users and TON projects.
With a $5 million Toncoin prize pool, it promotes competition among TON projects and encourages innovation and collaboration within the ecosystem.
Ton projects will compete for the top ranking, and the winners will receive a chance to allocate prize money or reinvest in their projects.
For amateur users, it provides a simple mechanism to earn rewards through project-specific activities and referral programs. This system encourages projects to adopt this model to accelerate user acquisition and engagement.
For “Degen Dabblers”, aim to earn Soul Bound tokens through on-chain activities and participation in tasks, as well as regular airdrops. The prize pool for tasks and airdrops is $22 million in Toncoin.
Providing liquidity to designated pools provides enhanced rewards, thereby strengthening Toncoin’s ecosystem. As of today, Toncoin (TON) has a 24-hour trading volume of approximately 442,059,374.20💲.
Good "business stickiness" generates benefits for customers
TON DNS is a domain name service provider on the TON blockchain, providing users with ".ton" domain name registration services. Similar to domain name services such as Google Domains, TON DNS allows users to register their own domain names and easily manage and customize their online identities.
Unlike traditional domain names, “.ton” domain names exist in the form of NFTs (non-fungible tokens), which means that each domain name is unique and can be bought and sold as a digital asset.
Users can choose to register a “.ton” domain name with a length between 4 and 126 characters. After registration is completed, the user owns the NFT of the domain name and can choose to store, give away or sell it.
Unlike traditional domain names, TON DNS domain name transactions are usually conducted through NFT trading markets, such as getgems and other platforms. This provides users with more flexibility and creative space to make profits by trading domain names.
TON DNS is similar in design to the Ethereum Naming Service (ENS), but runs on the TON blockchain. This means it has higher transaction speeds and lower transaction fees. Although TON DNS is still in its early stages, it has great potential in the TON ecosystem, which continues to expand and provide users with a variety of applications and services.
Although the early Telegram team is no longer directly involved in the development of TON, TON’s core developers and community still maintain a close working relationship with Telegram. This partnership may help TON attract more users and developers in the future, as Telegram has more than 700 million users, which lays a solid foundation for the development of The Open Network (TON) and enhances its commercial competitiveness.
"Balanced business model—win-win"
At the end of February, Pavel Durov, the founder of Telegram, announced that it would cooperate with TON to provide support for advertising revenue payments. The content of this cooperation is that 50% of Telegram's advertising revenue will be paid to channel owners in the form of TON tokens. "Telegram will pay part of the advertising revenue to channel owners in the form of TON tokens, so that the TON ecosystem can be supported and developed, and channel owners can also benefit from it. This mutually beneficial symbiotic relationship embodies the concept of balance in Zen."
This method of paying advertising revenue with TON tokens not only increases the practical application of TON, but also further strengthens the connection between TON and Telegram.
It brings more opportunities for channel owners to earn more, while also promoting the use and circulation of TON tokens. The deepening of this partnership will help the development and prosperity of the TON ecosystem. "The people-oriented approach reflects the recognition and respect for individual contributions while providing them with a sustainable source of income."
The balanced development approach brings benefits to all parties while also promoting the healthy development and sustainability of the entire ecosystem.
The outlook for the global advertising market is generally good. Digital advertising occupies a major position in the global advertising market. Online advertising and mobile advertising are growing, especially on search, social media and video platforms. The efficiency and wide coverage of these channels have attracted a lot of advertising expenditures.
But data privacy regulations are becoming increasingly stringent around the world, such as Europe’s General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).
These regulations may affect advertisers’ data collection and advertising strategies, requiring them to pay more attention to compliance and user privacy, but the data on TON can be encrypted and anonymized to ensure that users’ privacy is protected during advertising interactions. In this way, advertisers can place advertisements without exposing users’ personal identities.
TON provides secure digital identity verification so that advertisers can better understand users’ interests and behaviors without directly collecting personal data. This helps achieve better advertising targeting.
Smart contracts can automatically execute the distribution and payment of advertising revenue. This transparent and traceable mechanism can reduce the risk of data leakage and protect the interests of users and advertisers.
TON’s decentralized advertising platform allows advertisers and content creators or users to interact directly, reducing the number of intermediaries. This model can improve the accuracy of advertising and reduce excessive collection of user data.”
With the development of technology, innovative advertising forms (such as AR/VR advertising, wearable device advertising, etc.) may become new growth points. These new forms provide advertisers with more creative and interactive opportunities. The global advertising market has broad prospects and is expected to continue to grow.
“Web3 mobile phone, combining online and offline to expand the user base and bring a massive market”
12,000 units of the founding series mobile phone were sold in just three days after its official release on April 11.
$PLANE token airdrop event in collaboration with Oyster Labs, Tele game competition. All users of Oyster Labs founding series phones will receive $PLANE token airdrops, and the game competition provides an opportunity to pre-order Oyster Labs phones.
"Importing airdrops through mobile phones and then diverting traffic to tele, this is a user closed-loop process"
Attract users by importing airdrops through mobile phones, and then direct them to Telegram (tele).
This process helps build and maintain a complete user experience, from contact to interaction to retention.
Attract users on mobile phones through airdrop activities, make participants interested and involved, attract users into your ecosystem, and guide users to Telegram by providing links or other means in the activities. On Telegram, you can continue to interact with users.
This is already a matter of grabbing land and deploying troops. The number of user groups determines the market share, and the strong will only become stronger.
The Open Network (TON) has potential and opportunities. It is closely connected with Telegram, which has 900 million users, which paves the way for the future of TON.
The TON Foundation’s ambition is to attract 30% of Telegram users to join TON by 2028, which means that TON will have more than 500 million active users, which is an exciting goal.
Although the price of TON has been hovering below $3 in the past year and continues to rise with market recognition, it does not mean that it will not fall back. However, if there are no obstacles, then everything is developing in a positive direction.
TON’s technical advantages are obvious, including a high-performance consensus mechanism and a multi-chain architecture, which enables it to process transactions quickly and efficiently. This has established a unique competitiveness for TON in the blockchain field.
TON's ecosystem is expanding rapidly, with wallets, exchanges and decentralized applications, which provide users with comprehensive services and convenience. More importantly, Telegram, as a strong backer of TON, provides strong support for TON's user growth and popularity.
With the promotion of Telegram and the expansion of the TON ecosystem, TON's user base will grow rapidly.
Increased market awareness will drive TON's rapid development. As more people realize TON's potential and unique advantages, market interest in TON will surge. TON's price and user participation will also rise accordingly.
Although the market environment may be volatile, we are confident in the future prospects of TON.
With advanced technology, a strong ecosystem and close cooperation with Telegram, TON will achieve a leap in value in the next few years.
