First, focus on scarcity and uniqueness. Similar to luxury goods, NFT works that are scarce are usually more valuable. This requires tracing back to the creator, and of course there are traps, such as awesome authors making money. Second, focus on brand and reputation. Luxury brands have won the trust and admiration of consumers through long-term construction and maintaining high quality. Similarly, choosing well-known and reputable NFT projects can increase your investment value and social recognition. It depends on the BUILD level of the project party. If the project party does not work hard, the community's efforts are basically in vain (AZUKI this time is an example)

Like the luxury goods market, the NFT market also has bubbles and potential risks. Therefore, when choosing an NFT project, sufficient research and due diligence are required. It is crucial to understand the background, team, technology, and market demand of the project. In addition, understanding the liquidity and future development prospects of the project is also a key factor in making wise decisions. The above are points for reference, of course, not all of them can be referenced. The main purpose of NFT issuers is to make money (99%), so we need to know what money they make. As long as they still want to make money, we follow their ideas, and the probability of losing money will be much smaller. However, we must also realize that there are risks in the NFT market. The biggest risk is moral risk, so if you are not a particularly stubborn builder, the best way to participate in NFT is to wait and see.

Unconsciously, March 12, 2020, which we often call "312", has become more than 3 years ago. And it is less than 9 months away from "312" in 2024. The currency market is about to complete its 4-year cycle. In this cycle, one of our biggest feelings is that the trend of the currency market is increasingly affected by macro factors. The focus of project parties and investors has gradually shifted to the monetary policy of the Federal Reserve. The tightening or expansion of this policy not only affects the US economy and the US dollar exchange rate, but also has an impact on the investment and speculation market. In such an environment, the currency market and the US stock market have shown quite close synchronous fluctuations. However, in recent times, especially the SEC's successive lawsuits against Binance and Coinbase, which have caused a violent shock in the currency market, we clearly feel that the correlation between the currency market and the US stock market is no longer obvious.