The relationship between ENS and BOX has become clear. Over the past year or so, ENS has been trying to make up for its previous pretense. It not only cooperates with BOX, but also cooperates with the traditional Web2 domain name dealer Goudie.
A quick glance at their current progress
1️⃣ Realize a true Web3 domain name through the .Box domain name, which can be used to bind wallets, resolve websites, etc., and has the actual function of a domain name in the traditional sense.
2️⃣ Traditional Web2 domain names are chained to Web3, but the only drawback at present is that the Push of Web2 domain names cannot be realized during the transfer. It is estimated that a large registrar will be found to centrally map and process it next.