Lombard (BARD) was the 41st project featured in Binance's HODLer Airdrops program. This program rewards users who hold BNB by distributing tokens from new or existing projects.
What is the Binance HODLer Airdrop?
It’s a program for BNB holders. Binance launched its "HODLer Airdrops" program to reward users who hold its native BNB token in either Simple Earn or On-Chain Yields products.
Passive rewards: This initiative gives a way for investors to acquire new tokens just by holding BNB.
Random snapshots: Binance takes multiple hourly snapshots of user BNB balances in the eligible products to calculate the rewards.
Project visibility: Partnering projects distribute their tokens to gain more exposure and community interest. This helps both the new project and BNB holders.
The Lombard (BARD) airdrop
Project details: Lombard (BARD) is an infrastructure project that connects Bitcoin to the blockchain. The BARD token is used for governance, rewards, and voting power within its protocol.
Airdrop specifics: Eligible users who subscribed BNB to Binance's Simple Earn or On-Chain Yields products from September 9 to September 12, 2025, received a portion of the BARD token supply.
Market launch: Binance listed BARD for trading on September 18, 2025. It offered trading pairs against USDT, USDC, BNB, FDUSD, and TRY. A seed tag was also applied to the token to indicate it is an innovative project with higher potential volatility.
