#TrumpFamilyCrypto As of September 2025, the Trump family's primary crypto venture is World Liberty Financial, which launched its digital token ($WLFI) for open-market trading on major cryptocurrency exchanges. The move has reportedly added billions to the family's paper net worth, although the family members' personal token holdings are currently locked.  World Liberty Financial and $WLFI token

Family involvement: The company was launched by Donald Trump and his sons—Donald Trump Jr., Eric, and Barron—during the 2024 presidential campaign.

Donald Trump is listed as "Co-Founder Emeritus," and his sons are active co-founders.

Project scope: World Liberty Financial is a decentralized finance (DeFi) protocol based on the Ethereum blockchain. It has launched its own stablecoin, $USD1, which is pegged to the U.S. dollar, as well as the $WLFI governance token.

Family holdings: Public disclosures indicate that "family members of Donald J. Trump" collectively own 22.5 billion $WLFI tokens, roughly a quarter of the total supply. Based on initial trading prices, this gave the family a paper wealth increase of approximately $5 billion.