Introduction

Blur's royalty system is different from most mainstream NFT markets in that traders can set their own royalties, which means that if the trader does not pay the royalties, the original author will not receive any income from the secondary sale of the NFT.

However, Blur is also trying to get traders to voluntarily pay royalties through incentive programs, so as to gain more income for creators. For example, traders who pay higher royalty rates can get more airdrop tokens.

Blur founder Pacman recently published an article on Mirror, introducing the latest royalty policy of the Blur platform. He also called on OpenSea to lift restrictions on Blur so that NFT projects can earn full royalties on both platforms and find better solutions to current NFT royalty-related issues.

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Currently, creators cannot earn royalties on both Blur and OpenSea at the same time. This means that they can only receive full royalties on OpenSea or Blur, but not on both platforms at the same time.

Round 3 will be our final round of Blur airdrops. Round 1 was for everyone who traded NFTs in the 6 months before the Blur marketplace launched; Round 2 was for traders who actively placed orders on Blur before November; Round 3 will be for traders who actively bid on Blur. Round 3 will be the largest Blur airdrop (approximately 1-2x larger than Round 2).

Blur is a community-driven marketplace. That’s why we’ll be airdropping BLUR tokens to creators in our first season of airdrops to welcome them to the community.

We’re working hard to help creators earn full royalties everywhere they go, and in this post I’ll walk through the options creators currently have and how we’re enforcing full royalties on OpenSea and Blur.

Here’s a quick look at the options:

1. Creators do not block any platform

Not blocking NFT creators on any platform can achieve maximum decentralization. Similarly, creators cannot prevent any NFT market with zero or optional royalties.

Under this option, royalties for these projects are optional on OpenSea, while Blur charges a minimum royalty of 0.5% (which sellers can raise at their own discretion).

2. Creators block Blur

When an NFT project blocks an NFT trading platform on the OpenSea blacklist (including Blur), OpenSea will not set optional royalties, but will enforce full royalties; Blur will still charge a 0.5% royalty.

However, after blocking Blur, these projects will not be able to use Blur's Bidding function, but can still be listed and traded on Blur.

Blur's bidding function can provide floor price support for projects, increase the transaction volume of projects, and increase the royalty income of creators. Disabling the bidding function will hurt the ability of creators to earn royalties. Therefore, we think there is a better way (than blocking Blur).

3. Creators block OpenSea

Creators should be able to earn full royalties on all markets they whitelist, rather than being forced to choose. (Note: Currently, if creators want to trade on OS, they can only earn full royalties if they also block other OS blacklisted platforms, otherwise OS will implement optional royalties)

To encourage this, if an NFT project blocks OpenSea, Blur will collect full royalties for the project, but it will not be traded on OpenSea.

Notably, creators who adopt this option will be eligible for rewards from Blur’s Season 2 airdrop.

4. OpenSea removes restrictions on Blur

We believe that projects that are whitelisted on both OpenSea and Blur should be able to earn royalties on both platforms.

However, currently OpenSea automatically sets project royalties to optional when it detects transactions on the Blur project. We call on OpenSea to remove this policy and allow creators to collect royalties on any platform.

In addition to earning full royalties on Blur, creators can work with us to showcase upcoming products on our homepage, Twitter (150k followers), and Discord (110k members).

FAQ

Why doesn't Blur enforce full royalties on NFT projects that don't blacklist platforms?

When royalties are imposed in this context, traders tend to turn to zero-royalty markets. This has already happened when Sudo launched in July 2022, and since then, new platforms with zero royalties have sprung up like mushrooms. There is currently no on-chain solution to the existing royalty problem.

Blur is working to maximize royalty revenue for creators by increasing the minimum royalty while keeping prices competitive. Keeping prices competitive is critical to preventing traders from moving to a completely zero-royalty market. To this end, Blur has begun enforcing a minimum royalty of 0.5% for projects that are not blacklisted, with the goal of increasing the minimum royalty level over time.

Why did OpenSea make royalties optional when Blur is whitelisted?

Allowing creators to block Blur could benefit OpenSea’s business.

However, we don’t think this is the primary motivation behind their implementation of this policy. Ultimately, we believe OpenSea also wants to do the right thing for creators, it’s just that OpenSea has a different idea of ​​what the “right” solution is.

Because old NFT projects did not block Blur, OpenSea believes that newly issued NFT projects should blacklist Blur. However, the solution they proposed has serious flaws (see problem one). That's why Blur took another approach that is more likely to solve the problem completely. We would like to invite OpenSea to work with Blur and enable full royalties for new series, and continue to explore solutions that work for all NFT projects, whether blocked or not.

Original link:

https://mirror.xyz/blurdao.eth/vYOjzk4cQCQ7AtuJWWiZPoNZ04YKQmTMsos0NNq_hYs