NFTs are clearly on the rebound. After a prolonged lull, July brought a remarkable bounce—driven by blue‑chip collections and a shift in sentiment toward established, identity-driven assets. Leading projects like CryptoPunks, Pudgy Penguins, and Moonbirds surged 40–50% in floor prices, even as overall sales volume rose only modestly. This indicates fewer trades, but at much higher values.
💡 What’s Fueling the Comeback?
Institutional and whale buys: High-profile transactions—such as an anonymous wallet acquiring 45 CryptoPunks for millions in ETH—sparked attention and renewed demand.
Ethereum strength: Rising ETH prices (up over 50%) increased both buying power and confidence in long-standing NFT ecosystems.
Rotation toward quality: Collectors are favoring blue-chip assets over speculative, low-tier NFTs—valuing storytelling, legacy, and brand credibility more than mere volume.
📊 Market Snapshot
Metric July 2025 Highlights
NFT Market Cap ~94% surge to $6.6B
Weekly Trading Volume Up ~51%, hitting ~$136M
Average Price per NFT Jumped ~40% to ~$140–146
Number of Sales Only ~7% increase
PFP NFTs’ Share of Volume ~37% of total (dominant category)
This pattern reflects a broader trend: a shift from speculation-heavy volume to high-value collectibles that carry cultural and identity weight—especially in profile picture (PFP) and art categories.
In short: July’s NFT resurgence wasn’t a fluke—it was led by ‘legacy’ blue-chip projects reclaiming their status, reinforced by Ethereum’s rally and whale conviction. The market is moving toward quality over quantity, suggesting the NFT space may be entering a more mature, collector-driven phase.
