Key Points:
U.S. President Donald trump confirmed a deal with the EU to reduce tariffs from 30% to 15%.
$BITCOIN surged close to $120,000 as the news eased market uncertainty.
Ethereum climbed 3.7% to $3,932 as more companies invest in ETH treasuries.
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Markets started the week strong after President Trump announced a new tariff agreement with the European Union. The deal lowers tariffs from 30% to 15%, which helped lift global market sentiment. Investors saw this as a sign that big risks were easing, boosting confidence.
Stock futures rose following the news: the S&P 500 gained 0.3%, the Dow Jones went up by 180 points, and Bitcoin moved closer to $120,000 — its highest level in nearly two weeks and only 5% away from its all-time high.
Bitcoin had been trading between $114,000 and $119,000 for the past week. The tariff rollback encouraged traders, as it reduced fears of global economic tension. Some also pointed to large amounts of old Bitcoin being moved to exchanges — a sign that some investors might be preparing to sell — but the market held strong.
“Bitcoin stayed steady and climbed again, even after big wallets moved coins to exchanges,” said Nassar Al Achkar, CoinW’s Chief Strategy Officer. “Institutions are still entering the crypto space, building up reserves and showing solid demand.”
$ETH also rose, gaining 3.7% in 24 hours to reach $3,932. This is its highest price since December. More companies, such as SharpLink, are starting to store Ethereum in their treasuries, which has helped drive up interest.
Historically, Ethereum often performs well after Bitcoin rallies, and that pattern seems to be continuing.
$XRP increased 2% to $3.30, continuing to recover after recent swings and growing ETF interest.
Among other major cryptocurrencies:
BNB rose 6.3%, leading gains among top altcoins.
Dogecoin increased 2% to $0.24, pushing its weekly rise to nearly 9%.
Solana (SOL) traded above $190, and Cardano (ADA) stayed above $0.85.
July has become a major moment for crypto growth. Public companies are now raising money to invest in crypto reserves, and banks are rushing to offer crypto services. Jeff Mei, COO at BTSE, says this is more than just a market surge — it’s a major shift in how investors view digital assets.
“July has been amazing,” Mei said. “With the GENIUS Act passing and the crypto market reaching a total value of $4 trillion, we’re seeing huge momentum. Many companies are entering public markets to raise funds for crypto strategies, and financial firms are scrambling to keep up.”
However, there are still important events ahead. The upcoming Federal Reserve meeting, more tariff talks, and Trump’s August 1 deadline could all impact markets. Traders expect the week to remain volatile, especially with earnings reports and inflation updates coming soon.