The company with a reserve of TRX tokens is going public on Nasdaq with the ticker TRON
American company SRM Entertainment is rebranding, and starting July 17, its shares on Nasdaq will change their ticker from SRM to TRON. This is the final stage of the transformation into TRON Inc — a public company with a cryptocurrency reserve in TRX tokens.
In June, the company allocated $100 million to purchase 365 million TRX and staked them through JustLend, becoming the largest public holder of the token. At that time, TRON Inc announced a change in strategy and the inclusion of the founder of the Tron network, Justin Sun, in the strategic council.
Before the rebranding, the company was engaged in producing souvenir products for Disney, Universal, and other major theme parks, but now it positions itself as a company that has adopted the cryptocurrency reserve strategy following the example of Michael Saylor’s Strategy, but betting on Tron. Following this, SRM shares soared by almost 1000%.
Previously, Financial Times journalists wrote that the launch of Tron Inc was linked to the structures of Donald Trump's family. The son of the US President, Eric Trump, denied this but stated that he is a "big fan of Tron" and called Justin Sun "a great friend and an icon in the crypto space."