Jun-hee Choi, husband of the goddess Jeon Ji-hyun, suffers huge losses in cryptocurrency trading, while the goddess frequently works and is accused of 'saving her husband'. The truth is... (1)

Recently, the Korean entertainment industry was shocked by a piece of news: Jun-hee Choi, husband of the goddess Jeon Ji-hyun, faced a Waterloo in virtual currency investment, with losses reaching 15 billion Korean won (about 79.35 million RMB). This news instantly caused a stir online, with netizens exclaiming, 'No wonder the goddess has been working so hard lately,' is she trying to save her husband?

Upon closer inspection, it seems that the truth is not quite so simple. Today, Ice Sister will briefly dig into this matter.

Investment Failure

Jun-hee Choi comes from an extraordinary background, with a strong family history; his father holds a significant position in the financial industry, and his mother and grandmother are renowned designers in the fashion world. This privileged upbringing has paved a smooth road for his life.

According to reports, Jun-hee Choi has frequently participated in the virtual currency market in recent years. In 2023, he established Alpha Asset Management Company and plunged into the realm of virtual currency investment, once referred to as the 'ambitious player in the financial circle' by industry insiders.

In October 2023 and January 2024, the company spent 15 billion and 20 billion won respectively to buy shares of the South Korean gaming company Wemade, while the virtual currency Wemix, issued by Wemade, became the main character in this investment tragedy.

In February this year, Wemix suffered a hacker attack, with about 9 billion won worth of tokens stolen. However, the company only announced this publicly four days after the incident, and such a slow response and opaque handling methods sparked strong dissatisfaction in the market.

On May 2, five South Korean cryptocurrency trading platforms announced that Wemix would be delisted on June 2. Although Wemade applied to the court to stop the delisting, the court rejected the application on May 30, citing a lack of integrity in their announcement regarding the hacker incident and vagueness in their statements. Ultimately, Wemix was confirmed to be delisted, and Wemade's stock price plummeted; as of June 5, the closing price was about 25,850 won, with a decline of over 20% since the beginning of the year.

The initial purchase prices for Alpha Asset Management Company were 34,894 won and 63,887 won, resulting in paper losses of about 15 billion won.

Therefore, this is not just Jun-hee Choi's personal failure in 'trading cryptocurrencies', but rather a significant investment failure faced by the company he founded. 欢迎加入聊天室，了解更多炒币攻略！