Why Isn’t Retail FOMO Kicking In Despite Bitcoin’s New ATH? 🧐

-Bitcoin just hit a new all-time high ($118,000+), but retail FOMO is still missing. Why?

-Google Trends for “Bitcoin” remains at multi-year lows—even lower than previous bull market peaks.

-Mainstream media coverage is minimal; top outlets rarely mention Bitcoin despite record prices.

-Retail investors feel “FIAMO” (Fear I Already Missed Out) instead of classic FOMO—many believe it’s too late to buy at these levels.

-Past bear market scars (Luna, FTX) still haunt retail, making them cautious and slow to re-enter.

-This cycle is institution-driven: ETFs, corporates, and whales are leading the rally, not retail traders.

-Social media engagement and YouTube views on crypto topics are far below previous cycles.

-Interest is shifting to AI, memecoins, and other narratives—Bitcoin is no longer the only star.

$BTC