Cupertino is weighing a radical move: replacing its in-house Foundation Models with Claude or #chatgpt to revive Siri and catch up in the AI race.
🤔 What’s happening
⚫ Apple is in talks with #OpenAI and Anthropic to integrate their models into Siri starting in 2026
⚫ Internal tests showed Claude performs better on Siri tasks than Apple’s own models
⚫ A potential deal with Anthropic could cost billions of dollars annually, with yearly price increases
⚫ Apple aims to address privacy concerns by running the models on its own iCloud servers with custom chips
🤔 Why it matters
⚫ This is the first time Apple is seriously considering abandoning in-house AI — a signal it’s falling behind rivals
⚫ Siri is lagging far behind Samsung’s Galaxy AI (Gemini), Amazon’s Alexa+ (Claude), and even Bing Copilot
⚫ “This is a shortcut to regain AI momentum without waiting for its own models to mature,” Bloomberg sources say
⚫ Apple’s Foundation Models team is reportedly demoralized — several top engineers have left, including Tom Gunter, who had been at Apple for 8 years
🤔 What’s next
📌 Apple has already greenlit OpenAI for Writing Tools and Image Gen in iOS 26
📌 The Xcode AI assistant Swift Assist is canceled — developers will choose between Claude or ChatGPT
📌 Apple continues investing in its own 2026 models — but the direction has shifted, with Craig Federighi now calling the shots instead of Giannandrea
🗣 “We can borrow the best while building our own” — the unofficial motto of Apple’s new AI strategy