$BTC 📈 Bitcoin treasury companies are a new trend that has emerged in this cycle. Basically, they are companies that hold Bitcoin on their balance sheets. Their main business may have nothing to do with Web3 – one is a coffee franchise, for example.

It seems like everyone is jumping on the bandwagon. This is something we have seen before with "blockchain" as a buzzword. If anyone was present in 2017, they might remember the Long Island Iced Tea Blockchain Corporation...

How will it end? We don't know. But just like investing in meme coins, where there is a lot of hype and few fundamentals, be very careful!