#MetaplanetBTCPurchase Metaplanet buys a lot of Bitcoin for several key strategic reasons:
1. Hedge against yen weakness & inflation
Japan's economy is under pressure: high public debt, negative real interest rates, and a drastically weakened yen.
As a good alternative to depreciating fiat currency, Bitcoin is seen as a “store of value,” providing Metaplanet protection against inflation and yen depreciation.
2. MicroStrategy-style treasury model
Inspired by the U.S. corporate model “Strategy” (formerly MicroStrategy), which successfully saw its stock rise exponentially when it transitioned to Bitcoin.
Metaplanet is also implementing a similar mechanism: issuing zero-coupon bonds, new shares, warrants, and put options — the proceeds are used to buy BTC, driving demand and appreciation of the company's stock price.
3. Increasing shareholder value through “BTC Yield”
Metaplanet measures its performance by “BTC Yield” per share, and its shares have risen by up to +8,850% in the last two years.
They take advantage of market premiums (acquiring shares at a higher price than the net asset value of BTC) as exemplified by MicroStrategy.
4. Long-term ambition: to become Asia's “Bitcoin Treasury Company”
Ambitious target: to hold 10,000 BTC by the end of 2025, 21,000 BTC by the end of 2026, and even prepare a fund of up to US$5 billion to accumulate 210,000 BTC by the end of 2027.
Opening the Tokyo Bitcoin Hotel and licensing a Bitcoin educational magazine, proving their mission is more than just a financial investment.
5. Access for Japanese & global investors
Providing Japanese investors a way to gain exposure to Bitcoin without holding it directly (leveraging taxes, structured regulations).
Through entities like the EVO Fund, bonds, and convertible warrants, Metaplanet is opening capital markets to fund its BTC strategy.
With this strategy, Metaplanet is not only relying on Bitcoin asset capitalization but also leveraging creative funding mechanisms to drive company growth and shareholder value.