#MetaplanetBTCPurchase Metaplanet: the "Japanese MicroStrategy" that is betting big on Bitcoin
✅ Origin and transformation
It was born as Red Planet Japan, a hotel developer. The pandemic devastated its business, leading them to pivot towards a safer place for their treasury: Bitcoin.
Since 2024, they have been following a strategy similar to MicroStrategy's, focused on accumulating BTC and transforming into a "Bitcoin treasury" company.
📈 BTC accumulation