#MetaplanetBTCPurchase Metaplanet's Bold Bitcoin Bet

Metaplanet, a Tokyo-listed company, has rapidly transformed from a traditional hotel operator into a prominent corporate holder of Bitcoin (BTC), earning it the moniker "Asia's MicroStrategy." This strategic pivot, initiated in 2024, has seen Metaplanet aggressively accumulate Bitcoin on its balance sheet.

The company funds its substantial BTC purchases primarily through the issuance of zero-interest bonds and has recently announced plans to significantly expand its holdings, aiming for a target of 210,000 BTC by 2027. This ambitious strategy has propelled Metaplanet's stock price to unprecedented highs, demonstrating strong investor confidence in its Bitcoin-centric approach. As of June 16, 2025, Metaplanet has surpassed Coinbase in corporate Bitcoin holdings, solidifying its position as a major player in the institutional adoption of digital assets.