Finally I know why Wang Ning, the founder of Pop Mart, can be the richest man. He has a "weird" way of thinking: just don't make useful things! It is said that there was an internal meeting of Pop Mart, and someone proposed to add some practical functions to Pop Mart's toys, such as USB flash drives, so that people might buy them because they are useful. But Wang Ning immediately rejected this proposal. He said that we can buy a lot of useless but beautiful things, but after having practical things, when you want to buy them, you will think whether you already have one at home! What is the power of this thinking? First of all, the target population is extracted. Those who only consider whether things are practical when buying are basically not their target customers. Secondly, he knows very well that only things that are liked but useless will make people collect them. The previous snuff bottle was like this, and the violent bears in the back are similar. Even the dolls they designed are not "beautiful". Beauty is a very personal aesthetic concept. Once it is not beautiful, those who pay for beauty will not buy it. ​And those who love to collect and want emotional value are the real target customers of Pop Mart. ​Think about it, do you have a collecting habit?

Do you think Pop Mart is good-looking?

Have you ever liked Violent Bear?

Do you not overlap with his target customers? $BTC $BNB $SOL #卡尔达诺稳定币提案 #币安Alpha理财中心 #CPI数据来袭 #币安Alpha上新