#NasdaqETFUpdate Active ETFs Steal the Spotlight in 2025

The Nasdaq-100, home to tech giants, continues to be a key indicator for growth, and related ETFs are seeing significant shifts. A major trend emerging in 2025 is the surge in investor interest towards actively managed ETFs, including those tracking Nasdaq components.

According to recent reports, over 39% of all ETF flows this year have been directed towards active strategies, with 94% of all new ETF launches in 2025 being active funds. This signals a growing preference among investors for managers who can actively exploit opportunities, particularly amidst market volatility. Analysts predict U.S. active ETF assets under management (AUM) could soar from $856 billion in 2024 to an astonishing $11 trillion by 2035.

While traditional passive Nasdaq-100 ETFs (like QQQ) remain popular for their exposure to large-cap non-financial companies, the rise of active ETFs indicates a desire for more dynamic strategies and potentially higher returns in a less predictable market environment. Investors are seeking ways to capture growth while managing risks more actively.

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