A People Token refers to a digital or blockchain-based representation of an individual’s identity, reputation, or influence. It may be linked to social media presence, contributions, or skills and is often traded, staked, or used in decentralized platforms. These tokens aim to personalize economic systems by allowing individuals to tokenize their brand or value. In recent scenarios, platforms like Friend.tech and Stars Arena have allowed users to create and trade shares representing themselves, with values fluctuating based on demand and online activity. This trend raises both opportunities for creator monetization and concerns over commodification of human identity, privacy, and speculative behavior. Regulators are closely watching as the line between finance and personal branding becomes increasingly blurred in the Web3 ecosystem.
