Paris Saint-Germain (PSG) announced that the club has adopted a Bitcoin reserve. The announcement was made today at the Bitcoin 2025 conference in Las Vegas. The European club is under the control of the Qatar Investment Authority, chaired by the Qatari billionaire, Nasser Al-Khelaifi, the head of the beIN Sports group, the exclusive broadcaster of most global sports competitions in the Middle East.

This makes PSG the first football club or sports entity to adopt a Bitcoin treasury reserve. It also reflects a previous BeinCrypto report that institutions and companies across all industries are buying BTC.

Currently, PSG is the champion of the local French league Ligue 1 and will play in the UEFA Champions League final next week in Munich.