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Trump Media Secures $2.3 Billion to Establish Bitcoin Treasury Reserve

Trump Media & Technology Group Corp. (TMTG), the parent company of Truth Social, has successfully raised over $2.3 billion through the sale of new common shares and convertible debt. This capital infusion is earmarked for establishing a substantial Bitcoin treasury reserve, positioning TMTG as a significant player in the cryptocurrency space.

The fundraising involved the sale of approximately 55.86 million shares at $25.72 each and $1 billion in convertible debt priced at $34.72 per share. Following this announcement, TMTG's stock experienced a 2.1% increase, despite broader market downturns and a 4% weekly decline in Bitcoin's value.

CEO Devin Nunes highlighted that the company now holds over $3 billion in liquid assets, enhancing shareholder exposure to Bitcoin. This strategic move aligns TMTG with other public firms like MicroStrategy and GameStop, which have also incorporated Bitcoin into their corporate strategies.

However, the capital raise has led to a dilution of existing shareholders' stakes, reducing former President Donald Trump's ownership from 52% to 41.5%. This shift potentially allows other shareholders to outvote the Trump family on key decisions.

The initiative reflects a broader pro-crypto stance by the current administration. In March 2025, President Trump signed an executive order establishing a Strategic Bitcoin Reserve, aiming to make the U.S. the "crypto capital of the world." This reserve is funded by Bitcoin seized in criminal and civil forfeiture cases, ensuring no taxpayer burden.

TMTG's foray into cryptocurrency also includes the launch of its fintech brand, Truth.Fi, focusing on cryptocurrency and customized exchange-traded funds (ETFs). In partnership with Charles Schwab, Truth.Fi plans to offer separately managed accounts and investments in Bitcoin, with up to $250 million of its funds allocated to these ventures. today