Bull Run: Prices rise strongly and steadily.
Bear Market: Prices fall significantly and for a long time.

In every crypto cycle, everyone talks about 'buying the dip' and 'holding until the moon'...
But very few prepare you for the hardest moment of all: taking profits and surviving after the hype.

Many holders see their tokens rise 5x, 10x, or more, but they don't sell. And then they see them fall by 90%.

Why does this happen? How can it be avoided? And what should we learn from the past?

Why do most people not take profits?

  • Greed: They want more. 'If it has already risen 5x, it will surely go to 10x.'

  • Restlessness: They are afraid to sell and see it continue to rise without them.

  • Lack of a plan: They did not set clear goals from the start.

  • Influencers: Many live off the hype and will never tell you 'sell'.

What happens after a bull run?

After the hype, silence comes. People leave. Tokens fall.
But it's not always the end. It's a natural cycle. Those who understand it survive and prosper. Look at past examples:

  • In 2018, Ethereum dropped from $1,400 to $80.

  • In 2022, Solana fell from $250 to $8.

End of those projects? No. But it was the end for many investors who did not take profits.

What can be done? — Simple strategy, not perfect.

  • Define an exit plan. For example: sell 25% when it doubles, 25% more if it rises 5x, etc.

  • Have a divided portfolio: one part for the long term (hold), another for trading or taking profits.

  • Don't marry any token. Not Bitcoin, nor your favorite alt.

  • Reinvest intelligently: Don't put everything back in when it falls, do it in phases.

  • Diversify: keep some in stablecoins, staking, or even outside the crypto world.

The part no one tells you: the bear market is where true millionaires are made.

During a bear market:

  • No one wants to talk about crypto.

  • Prices are at rock bottom.

  • Good projects keep building in silence.

Those who stayed informed, studied, and bought intelligently at the bottom are the ones who lead the next cycle.

The bull run excites. But the real game is knowing when to exit and how to withstand the winter. You don't need to be perfect, just disciplined, informed, and realistic.

The next time your tokens rise sharply, don't ask 'how much can it go up?', ask yourself: 'What part of my profits do I want to secure today to keep playing tomorrow?'


Simple exit strategies (easy to apply)

You can offer real options such as:

  • Rule of 2x: When a token doubles, sell 50% and recover your initial investment.

  • Scheduled percentages: Sell 10% every time it rises by 20-30%.

  • Stage selling: Don't sell everything or hold onto everything. Do it in phases.