Are AI Chatbots replacing Google?

A 2-year study (Apr 2023–Mar 2025) looked at traffic on:

🔹 Top 10 search engines

🔹 Top 10 AI chatbots

Goal? To see if people are using chatbots more than search engines.

📉 Search engine traffic dropped only 0.51% YoY

📈 Chatbots grew 80.92% YoY but still far behind.

👉 ChatGPT gets 26X fewer visits than Google.

AI chatbots = just 2.96% of search traffic.

Data Source: SEMrush