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Trump Media & Technology Group Announces $2.5 Billion Bitcoin Treasury Deal

In a bold move signaling a significant pivot toward cryptocurrency, Trump Media & Technology Group (TMTG), the company behind Truth Social, has announced plans to raise $2.5 billion to create one of the largest corporate Bitcoin treasuries among public companies. The announcement, made on May 27, 2025, has sparked widespread discussion about the company’s strategic direction and its alignment with the broader cryptocurrency movement, as well as raised concerns about potential conflicts of interest given its ties to U.S. President Donald Trump.A Strategic Shift to BitcoinTMTG, which operates the social media platform Truth Social, the streaming service Truth+, and the fintech brand Truth.Fi, revealed that it has secured subscription agreements with approximately 50 institutional investors. The $2.5 billion private placement offering includes $1.5 billion in common stock and $1 billion in 0% convertible senior secured notes, priced at a 35% premium. The deal is expected to close around May 29, 2025, pending customary closing conditions. The proceeds will be used to acquire Bitcoin, which will be added to TMTG’s balance sheet alongside its existing $759 million in cash, cash equivalents, and short-term investments as of the end of Q1 2025. This will push the company’s liquid assets beyond $3 billion, marking a transformative step for its financial strategy.CEO Devin Nunes described Bitcoin as “an apex instrument of financial freedom,” emphasizing that the acquisition is a strategic hedge against what he called “harassment and discrimination by financial institutions.” Nunes framed the move as the first step in transforming TMTG into a diversified holding company focused on acquiring “crown jewel assets” aligned with “America First” principles. The company also plans to integrate Bitcoin into its ecosystem, potentially for subscription payments, utility tokens, and transactions across its platforms.