On May 27, 2025, Trump Media & Technology Group (TMTG), the parent company of Truth Social, announced plans to raise $2.5 billion to invest in $BTC , establishing a corporate Bitcoin treasury. This move aligns with former President Donald Trump's broader initiative to position the United States as a leader in the cryptocurrency sector.
Details of the Investment Plan:
Funding Structure: TMTG aims to raise the capital through $1.5 billion in common stock sales and $1 billion in convertible senior secured notes.
Purpose: The funds will be used to purchase Bitcoin, creating a $BTC treasury for the company. This strategy reflects TMTG's commitment to integrating cryptocurrency into its asset portfolio.
Custody Partners: The acquired Bitcoin will be held with custody services provided by Crypto.com and Anchorage Digital.
Market Reaction:
Following the announcement, TMTG's stock (ticker: DJT) experienced significant volatility. The stock rose by up to 15% in premarket trading but later fell by approximately 6% during regular trading hours. This fluctuation reflects investor uncertainty regarding the company's aggressive move into the volatile cryptocurrency market.
Broader Context:
This initiative is part of a larger effort by President Trump to promote cryptocurrency adoption in the United States. Earlier in March 2025, he signed an executive order establishing a Strategic Bitcoin Reserve and a U.S. Digital Asset Stockpile, aiming to solidify the country's position in the global digital asset landscape.
By integrating Bitcoin into its corporate treasury, TMTG joins a growing list of companies adopting cryptocurrency as a strategic asset, signaling a significant shift in corporate finance and digital asset management.
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