And smart users are not just pursuing rewards — they are learning the rules.
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I. This is not just another giveaway
Recently, Binance has ramped up programs like Megadrop, supporting on-chain tokens, and an integrated Web3 wallet.
Users, on the other hand, are completing tasks, hunting for points, and seeking retroactive airdrops — many have earned thousands.
At a glance, it looks like a user acquisition campaign.
But beneath the surface, this is a long-term strategy to redefine the entire user journey in Web3.
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II. Ultimate goal: Control the entire journey
> "Control the user journey from alpha to exit."
That statement explains everything.
Binance is not just a place to trade. They want to own every step: