The famous UFC fighter Conor McGregor has just made a shocking announcement in the political arena of Ireland by declaring his candidacy for President in November 2025. However, what truly captures public attention is his campaign slogan: establishing a national Bitcoin reserve for Ireland – an idea that has never appeared in the economic policies of any candidate in this country.
From the UFC octagon to the political arena and crypto
On the social media platform X on May 9, McGregor stated:
"Crypto was born to empower the people. A strategic Bitcoin reserve will empower their money."
He is committed to making #Ireland the next country – after the USA, El Salvador, and Bhutan – to hold an official Bitcoin reserve. Not just making empty statements, McGregor has actively invited renowned experts such as Anthony Pompliano and David Bailey (who previously advised Donald Trump’s crypto campaign) to participate in public discussions, demonstrating his determination and seeking support from the international community.
Notably, in mid-March, McGregor even visited the White House and received support from the current President of the United States – Donald Trump. Observers see this as a clever political move, helping McGregor's name resonate further within the crypto investment community and global voters.
But does the past allow him to step onto the political peak?
While the media is focusing on McGregor's new vision for Bitcoin, the reality shows that he faces a series of serious obstacles:
Legal issues: McGregor is appealing after being found guilty in a civil lawsuit related to sexual assault. Previously, he was also investigated for making hostile remarks.
Public trust: With an image associated with violence and controversies outside the ring, McGregor is still not viewed as an ideal candidate for the position of head of state.
Crypto failure: The cryptocurrency project REAL, backed by McGregor, has failed miserably, raising only over $392,000 – not even half of the target. The project had to refund all investors, raising doubts about his capability to lead a national crypto strategy.
Bitcoin reserve proposal: A groundbreaking initiative or a campaign stunt?
The fact that an independent candidate, not representing a major party, boldly proposes a 'Bitcoin treasury' – which is still controversial in many major economies – has divided public opinion in Ireland. Some see this as a bold move, positioning Ireland as a pioneer; others worry that this is merely a media stunt, posing risks to the national finances.
Despite receiving global attention, McGregor still faces a real challenge in the presidential election expected to take place before November 11, 2025 – the end of Michael D. Higgins' term.
Engaging with the crypto market
Despite concerns, the proposal to establish a Bitcoin reserve from a celebrity like McGregor has contributed to reigniting public interest in Bitcoin and digital assets in general, especially in Europe – where policies on crypto remain quite cautious. If McGregor's campaign creates an effect, many other countries may reconsider their strategies for approaching digital assets in national treasuries.
Risk warning: Investing in the cryptocurrency market always comes with high risks. Influential policies, projects, or individuals can also create significant volatility; therefore, investors need to be cautious and conduct thorough research before making any financial decisions.