đŸ”„Netflix Just Turned Into Your AI Movie Buddy — Thanks to ChatGPT

May 7, 2025 — Netflix is ditching the endless scroll and bringing in a new co-pilot: ChatGPT.

Unveiled during the company’s tech & product showcase, Netflix’s new AI-powered search feature lets users discover content through natural conversation. Think less “search bar” and more like texting a friend who just gets your mood.

Now you can type:

— “Give me something funny and upbeat.”

— “I want something scary, but not too scary
 maybe with a twist of weird humor?”

Netflix’s AI won’t just read your words — it’ll read your vibe. Trained on OpenAI’s generative models, the feature understands context, tone, and even your viewing history to craft personalized recommendations.

This isn’t a first for the streaming world. Amazon tried something similar with Fire TVs, and Tubi dabbled in ChatGPT-style suggestions. But Tubi quietly pulled the plug after lackluster engagement. Can Netflix break the curse?

The rollout begins this week as a beta for iOS users, with Australia and New Zealand getting early access. If successful, expect a global expansion — and the end of content paralysis as we know it.

But that’s not all: Netflix also teased:

— AI-generated localized title cards

— A new short-form vertical video feed for mobile (TikTok energy, anyone?)

— A fresh TV homepage redesign to streamline browsing

The future of streaming is here, and it talks back.

So #AMAGE community — would you trust an AI to pick your next binge? Or is the human struggle of “what to watch” part of the Netflix charm?