In an era where technology and finance are continuously merging, a piece of news has dropped like a boulder into a calm lake, stirring up waves in the fields of cryptocurrency and Web3 — Apple has relaxed its restrictions on iOS applications, allowing developers to guide users to use external purchasing methods, which includes NFT and cryptocurrency-related content. This shift is not coincidental; it is driven by the pressure of antitrust rulings, prompting Apple to make open adjustments to its application ecosystem.

For a long time, the Apple App Store has been known for its strict rules, particularly evident in its restrictions on cryptocurrency and NFT-related applications. This has made it difficult for many innovative Web3 applications to pass the review and be listed, and even if they are listed, they face numerous constraints in functionality and purchasing methods. However, with the change in policy, those originally kept outside or severely restricted cryptocurrency-native mobile applications have finally welcomed new development opportunities.

From a market perspective, this relaxation of rules could become an important turning point for cryptocurrency-driven consumer applications to go mainstream. In the past, due to the restrictions of the Apple platform, many ordinary users found it difficult to access cryptocurrency and NFT-related applications. With Apple's vast user base, once these applications are able to develop more freely on the iOS system, it will undoubtedly greatly lower the barriers for ordinary users to participate in the cryptocurrency field. When users can more conveniently use cryptocurrency wallets, engage in NFT trading, and experience decentralized finance (DeFi) services on their familiar Apple devices, the user base of the cryptocurrency market is expected to see explosive growth, possibly triggering a 'crypto consumption bull market' as predicted by software engineer Wojciech Kulikowski.