"The currency of life is not money, nor is it time, but attention." This is the first sentence from Kaito's white paper. Creators create content, users contribute personal data, and brands invest huge advertising fees—however, the vast majority of value flows to the platform!
The last article published everyone's BOOP airdrop earnings. Many people have heard of Kaito but may not know how to get started or play? This article will help you understand!
If any brothers haven't registered yet, you can use my link to register: https://yaps.kaito.ai/referral/1369245899344412678. This does not require KYC; as long as you have Twitter, you can link it, and after registering, you will be given a base score based on the quality of your Twitter!
1. Kaito Yaps is Kaito's AI algorithm
Traditionally, we measure whether content is viewed based on clicks, views, and impressions, relying only on likes and shares as data. Because these can be faked, they cannot fully measure value; we can only rely on our own feelings!
Now with Kaito Yaps' AI algorithm, through analyzing deeper information such as social network relationships, it not only looks at 'how many people clicked' but can also determine 'which attention is more valuable.'
High-quality tweets + high-quality interactions from people + Smart Followers are the scoring criteria! Use Kaito Yaps to extract and tag attention with advanced AI algorithms!
In the past, brands wanting to find influential creators for collaboration had to rely on intermediaries for recommendations or make decisions on a whim, often leading to mismatches between investment and return. The Yapper leaderboard is a public "influence leaderboard" that scores based on data performance, clearly showing who contributes significantly, allowing brands, users, and creators to see who truly has strength.
The higher the Yap score, the higher up the leaderboard, and after this long period, we can see that most airdrops are given to the top 100 or 200 users, so those who compete in the rankings also call themselves 'Yappers'!
Therefore, in the future, the standards for advertising placements, airdrop distributions, and project listings may all be related to on-chain reputation, so if you want to be a KOL, your personal IP is especially important!
2. InfoFi Network of Kaito Connect
Kaito Connect is our AI-driven InfoFi network that enables the market to allocate attention and capital in a fairer, more transparent, and more efficient way while rewarding all participants.
This also creates an opportunity for brands to invest; rather than spending exorbitant advertising fees, it would be better to allocate this part to airdrop to leaderboard participants, providing a public and transparent environment to those who create quality content and speak for the project!
3. What does the Yapper Launchpad unlock?
Traditional content distribution is basically dictated by the platform: what you see and who gets promoted is all arranged by the platform, leaving creators and users with little say.
Creator
Creators use their aggregated Yaps as a better proof of influence (compared to follower count and total impressions) and use their daily Yaps as a better feedback loop (compared to engagement and impression count) to gain genuine, high-quality attention.
User
Consumers use Yaps to obtain high-quality content and discover creators.
Brand
Brands use Yaps to obtain high-quality content and discover creators.
Now, through the Launchpad within the InfoFi network, how attention is distributed and who receives resources is no longer dictated by the platform but determined by market mechanisms. Creators, users, and even people from the entire Kaito ecosystem can participate, making the system fairer and more efficient.
4. Starting from here
First, register:
If any brothers haven't registered yet, you can click: https://yaps.kaito.ai/referral/1369245899344412678. This does not require KYC; as long as you have Twitter, you can link it, and after registering, you will be given a base score based on the quality of your Twitter!
Familiarize yourself with the page
We can see all TGE before and after projects on the Yapper Leaderboard, with each project having its own ranking!
We can see the airdrop requirements for all projects and whether airdrops are available on this reward site!
The rest is left to time and high-quality content. How to define high-quality tweets? Twitter basically has three standards: your comment receives a reply from the author + the time users dwell on the tweet + likes, shares, and bookmarks are the three basic data!
Author's reply
Because it encourages everyone to interact, the bonus is very high! So even if we are not Blue V, we can still score points by actively commenting on high-quality accounts without writing articles.
Tweet dwell time
This is also why many people take shortcuts by posting videos or sensational images, which will keep you watching, but I do not encourage such practices. The right approach should be to write long articles so that users stop to read your text content!
Likes, shares, and bookmarks data
Currently, from my testing, points will only be added if an official account or project team likes or replies to you, or if ICT responds to you!
In short, if you want to gain a foothold in Web3 by creating IP, the on-chain reputation track is crucial. Over time, you will slowly be replaced by more high-quality accounts!
