As of May 2, 2025, Michael Saylor is no longer the CEO of MicroStrategy, which has been renamed to "Strategy". He serves as CEO and remains a vocal advocate for Bitcoin. His primary focus is on the company's acquisition strategy for Bitcoin.

Bitcoin holdings of MicroStrategy and recent purchases:

Strategy has actively sought to adopt a strategy of accumulating Bitcoin as a primary reserve asset for its treasury. As of April 28, 2025, the company holds a substantial amount of Bitcoin.

* Total Bitcoin holdings: 553,555 BTC

* Total purchase cost: $37.90 billion

* Average cost per Bitcoin: $68,459

Recent purchase activity:

* Between March 17 and March 23, 2025, Strategy purchased an additional 6,911 BTC for approximately $584.1 million at an average price of $84,529 per Bitcoin.

* In the first quarter of 2025, Strategy added 61,497 BTC to its holdings.

* The company achieved a "Bitcoin return" (increase in Bitcoin holdings) of 13.7% so far as of April 28, 2025, and is raising its target for the year to 25%.

* Strategy also reported a "Bitcoin profit" of $5.8 billion so far.

Overall strategy:

Michael Saylor and Strategy believe that Bitcoin is a long-term store of value that surpasses traditional fiat currencies. The company has often used debt and equity offerings to finance its Bitcoin purchases.