Trump is going to launch a coin again?

Waking up today to see the news that Truth Social plans to launch a platform coin, to be honest, I'm not very optimistic. I wonder how many people are looking forward to whether it can replicate $TRUMP?

Let me share my thoughts.

The rise of $TRUMP was driven by emotions, the expectations brought by the election cycle, and the attention generated by Trump's personal brand and controversies. Essentially, it resembled a MEME with political symbolism rather than a coin with practical functions. In simple terms, its increase was not based on product logic, but rather on the traffic and emotional dynamics brought about by the three words "Trump" itself.

But platform coins are a different matter. Platform coins focus on ecosystem, user base, trading volume, transaction fee discounts, governance, and so on. Truth Social is not an on-chain product; Web3 users on it don’t have much interaction demand.

This "platform coin" is ultimately just a pretext to raise money, not because the app needs a token to operate. They could completely empower $TRUMP; why choose to issue a new coin?

The First Lady coin is a very good contrasting case. There was a topic, but no expected realization path, and funds were also unwilling to invest genuinely. In the end, it was just a fleeting wave.

So I believe you should never use the performance of $TRUMP to evaluate the coin of Truth Social. That is not a model; it is an exception and can even be said to be an extreme emotional case that cannot be replicated.