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Ark Invest Predicts a Massive Bitcoin Rally, Eyes $1.5M Target by 2030 Driven by Institutional Adoption
Ark Investment Management (Ark Invest) is laying the groundwork for a historic bitcoin surge, forecasting that BTC could soar to as high as $1.5 million by 2030, fueled by accelerating institutional adoption.
Ark Invest Unveils Bold Bitcoin Projections
In an article published on April 23, based on its Big Ideas 2025 report, Ark Invest detailed the assumptions and modeling techniques behind its updated bitcoin price forecasts. The firm outlined three potential 2030 scenarios, factoring in total addressable markets (TAMs) and expected penetration rates, stating:
"In the Big Ideas 2025 report, we revised our bitcoin price targets for 2030, projecting bear, base, and bull cases of approximately $300,000, $710,000, and $1.5 million per bitcoin, respectively."
The report emphasized that bitcoin’s capped supply model will likely see around 20.5 million coins in circulation by 2030. Ark highlighted key drivers for capital inflows, including institutional investors, participants from emerging markets, national treasuries, corporate treasury managers, and the growth of bitcoin-native financial services. However, Ark also cautioned that these projections rely heavily on the realization of key market opportunities, and that unmet TAMs or lower-than-expected adoption rates could hinder the forecasted outcomes.
