$TRUMP Trump Coin was launched just days before his second inauguration.

The coin's market cap peaked at $15 billion before settling at $7 billion.

Initial trading saw the coin rise to $74.59.

In an unprecedented move that blends politics and the world of digital finance, President-elect Donald Trump unveiled a new cryptocurrency, $TRUMP, just days before his second inauguration. Launched on Friday, the coin quickly became a focal point in the cryptocurrency market, highlighting Trump's affinity for unconventional methods to energize his base and generate global interest.

Trump Coin first appeared in posts from the US president on his social media platform, Truth Social, and the X Network (formerly Twitter). Its official website describes it as a digital currency for resilience and a rallying cry following the July 2024 assassination attempt on Trump.