Crypto and football: Tether strengthens its presence within Juventus with over 10% of the capital

The Old Lady is opening up more to digital assets. Tether, the company behind the USDT stablecoin, continues its diversification strategy. After notable investments in Bitcoin mining and the video platform Rumble, Tether has decided to increase its stake in the Italian football club Juventus. Its share now reaches 10.12% of the club's share capital.

To remember:

Tether now holds 10.12% of Juventus' capital.

This strategic move is part of a desire for diversification and closeness to European regulators.

"We see Juventus as a key player, capable of shining both on the field and in adopting innovative technologies. These can transform the fan experience, enrich the club's digital universe, and strengthen its financial solidity. We are excited to see what the future holds for us," the company stated.

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