The company Saylor typically refers to Michael Saylor, the co-founder of MicroStrategy, an American software company that became famous for its significant investment in Bitcoin (BTC).

MicroStrategy, led by Michael Saylor, executed one of the largest Bitcoin purchases by a public company. This move began in 2020 when the company decided to convert a large portion of its cash reserves into Bitcoin as a hedge against inflation and the declining value of the dollar. Since then, the company has continued to purchase large amounts of Bitcoin at regular intervals.